I saw the ad for one of the variants of Nivea men's deodorant on TV today. A guy gets out of bed, sprays on a lot of the deo, and slips back into bed with a woman feeling fresh. And the woman can seemingly sense the freshness too. If I could, I would puke on the makers of this advertisement.
Whoever the fuck came up with the word 'fresh' there! There isn't a more yuck feeling in the world than have someone wear deo like that. Yuck yuck yuck!!!
Bottomline: There's no one place for stupid brains.