Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Tuesday, April 13, 2010

Nostalgia, eh?

Over the past two weeks I have had the word 'miss' flash on my Facebook and Gtalk a gazillion times. People are expressing the sentiment about college getting over via their status updates and new photo albums. Me, something somewhere has died. Or maybe I am too busy feeling other emotions to have space for that sentiment. God knows!
But hardly a week out of college, and I have a point to associate the 'miss' word with too. The marketing classes, what else! I just finished watching Lessons in Marketing on CNBC TV18, a show where the top 12 B-schools of India fight it out in front of some of the best in the industry, for the best of rewards. It was nothing different from sitting in marketing classes back in college - analysing each recommendation that the presenting team makes, having an opinion of our own for everything, and actually feeling every single bit of the total process!
People on the show today might have been from the best schools in India, but I saw for myself that they are nothing different or better than some of us who do not qualify to be in the same league because of some stupid reasons, luck for one. They did not seem to have studied anything different from what we did, and their ideas were nothing out of the world either. It was exactly the same as I experienced over the past two years - some absolutely brilliant ideas, and some that were laughable. Nothing different. Just a matter of a tag.
And while as of today nothing seems to be working in my favour, I know I will even it out in the years to come. And the gods of marketing management and marketing research, Dr. V.V.R. Sastry and Dr. Prantosh Banerjee respectively, will remain just what they are! Them, and their classes, I miss.

P.S. - In the post written on March 17th, there was a horrible typo that was pointed out by a friend. I am still not over it. Did not want to change it there 'coz it would have then flashed on your readers again. But yes, it was not 'heals'. I meant 'heels'.
Thanks! :)

Thursday, July 23, 2009

GO(o)Dness!

Sometimes it is hard to differentiate between real and surreal. There is a conflict between what you want to believe and what you should believe.

Dr. V.V.R. Sastry taught us marketing in semester I and II. In the third semester he is taking brand management classes. Unfortunately, it is not the entire 30 hours of the module that he is taking thanks to a damn permanent faculty the college has got for the subject. I have mentioned several times earlier that marketing has been my most favourite subject so far. It is so purely because of this man. He must be at least 60 years old, but the dynamism that he brings with himself is absolutely incredible! To me, he is the god of marketing. Kotler's book has never had the Bible status in my mind because I have had god directly talking to me.

I do not want to compare the new in-house faculty with him, but am forced to because every time I sit in her class I feel I am just wasting time. It takes a lot to kill anything associated with branding. But this woman does it with finesse. I can't believe she is doing 2/3rd of the course! :-/

So, Dr. Sastry took his first class yesterday. I was S U P E R excited. And so were a few other people who can appreciate good things in life. (And some admitted to 'eating their words' later for not realising sooner how great the man is. :P) I sat in front, made notes, and felt happy! The class was brilliant. In Robin's words, it was our weekend bonanza - the perfect close to the week! :D

Now comes the surreal bit.
It being a Wednesday evening, many people had plans of going down to Shree for dinner and drinks. A couple of friends were proactive and asked Dr. Sastry himself to give them a ride till the foot of the hill. And they sat in his car! When I reached Shree an hour later, this is what they had to say: Sastry said to Robin, "the girl (me) sitting next to you in class is intelligent. I remember her from last semester's presentations."
I tried confirming this 20 times. They could very well be taking my case because everybody knows that I am obsessed with the man. But they're maintaining their stand even till this moment. Now either they're being cheap by not admitting that they were kidding, or are actually saying the truth. It is too unreal to be true, too perfect for me to believe, more perfect for me to not want to believe, and I do not know what to do about it!
It makes me happy even if my friends are making it up. But I swear I cannot express what it would mean if it were true and there was some way of validating it! Guess I'll keep obsessing about it for the rest of my life. After all it's god we're talking about!

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Got bored of the blog's look, so shuffled the colours a little. I like the brightness. Would like to know what you think of it too.


It's an extremely windy day today. The unsettling feelings continue...

Friday, April 10, 2009

O Bijuria!!

God bless the creators of good music on this earth. Seriously.

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I have found my talent. My art. It is fucking up exams for subjects that I love to the core. And making sure that I never ever score well in those. In school it was biology. I cried every time I got my papers back. In college it was the only subject that I loved - macro economics. I remember crying and howling after the exam because I knew every thing that was there to that subject, and still I managed to fuck it up. And today it was marketing. I knew stuff. It was one paper I was well prepared for. And one should see what I wrote during the exam. If I were to correct that paper, I'd make sure I won't pass.
Icing on the cake? Like for a few other things, this place didn't even let me mourn for it. The next exam was scheduled 30 minutes after that one. And this is where "life is unfair" is applicable for me.